BUENA PARK, CA (November 12, 2004) — Yamaha products took center stage in the new Hilary Duff movie "Raise Your Voice". Yamaha Corporation of America accommodated New Line Cinema with several instruments for the film, centered at an L.A. performing arts academy. In many scenes, Duff can be seen singing in front of a Yamaha
CFIIIS and a
C7. The film, which also stars Rita Wilson, Rebecca De Mornay, Jason Ritter, John Corbett, David Keith and Oliver James, focuses on the significance of music education.
"With music education constantly in jeopardy in this country, it's important for kids to continually be inspired to create music," said Chris Gero, Corporate Director of Artist Affairs. "We were extremely happy to provide Yamaha products to a movie that hopefully will inspire millions of children to become performers themselves."
Several Yamaha products are featured in the film, including
drums,
horns,
stringed instruments,
keyboards and
pianos. Raise Your Voice was released in theatres on October 8, 2004. Prop master Maureen Farley conducted research with music schools and found Yamaha products to be the most widely used.
"We chose Yamaha products because of Yamaha's dedication to
music education," said Farley.
Yamaha Corporate Artist Affairs Division oversees placing Yamaha products in movies, television shows and touring acts in addition to its main focus of providing support to the more than 3,500 artists that are part of the Yamaha family. Yamaha products have also been featured on the Grammy Awards, the MTV Video music awards, The Today Show, The Late Show with Dave Letterman, The Tonight Show with Jay Leno and countless others.
For more information on Yamaha Corporate Artist Affairs, please contact Tiffany Napper at
tnapper@yamaha.com.
