Jens Rosbjerg ( Denmark ) majored in industrial design from Kolding School of Design. Before starting at Yamaha he had his own design company for several years where he worked for various customers/ companies from around the world. From 2011 he joined Yamaha Design Lab.
Jose Gonzalez (Spain) studied Industrial Design Degree from UPV Valencia, and have been working with furniture and interior design in Spain. From 2011 he joined Yamaha Design Lab.
Thomas Mach ( Denmark ) got an MA from Umea University, Sweden. Prior to joining Yamaha, he gained work experience from agencies in USA and Sweden and has mostly worked in the field around consumer electronics though also with experience of environment design, packaging and furniture. From 2012 he joined Yamaha Design Lab.
Yves Plattard (France) got a B.A. degree from the European Institute of Design and a 2 years mechanical engineering degree from the University of Lyon I. He worked for some design consultancies in Paris and Newcastle UK on various projects of-consumer goods, professional equipment, eyewear, bicycles, etc. From 2007 he joined Yamaha Design Lab.
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At the Yamaha Design Laboratory, we believe that as a maker of products that are used around the world, our designs need to have a global perspective, and therefore we are active internationally. We established Yamaha Design Studio London in 2005 as a base for our activities overseas. London draws creative people from around the globe who are active in both design and music, and as a location, allows us to bring the creativity of Yamaha design to the public eye. We also participate actively in international exhibitions in order to share our message, exhibiting at Milano Salone from 2005 to 2008, and collaborating with students from RCA (the Royal College of Art) for exhibitions in London in 2007 and 2009. We are also continuing to promote Yamaha Design internationally through other activities such as exhibiting at France's Biennale Internationale Design Saint-Étienne 2013,
We have also collaborated with designers from outside Japan as part of our work since the 1970s, and in the 1980s began to actively seek out interns and designers from overseas. Over the past decade we have always had designers of many different nationalities working with us. These efforts have prompted us to adopt English as a common language for meetings, a measure that has served to mold us into a group with a unified purpose but many different values.
For this report we have interviewed four foreign designers about their impressions of working at Yamaha.
- Yamaha's design studio in London
- Milano Salone Design Exhibition 2007
- France's Biennale Internationale Design Saint-Étienne 2013